Dh50m worth in deals and steals at Gitex Shopper; we have details...

Bumper bargains await visitors as Gitex Shopper starts early this year with over Dh50 million in freebies up for grabs, confirm organisers.

Sales are expected to surpass last year’s Dh200m, as Shopper’s return to origins at the Dubai World Trade Centre from September 29 will see retail giants vie for consumer cash with bundle offers and exclusive product buys.

“The eight days of Shopper this year will be equal to two months in sales for us,” confirmed Jackys COO, Ashish Panjabi.

Meanwhile, retail giants Jumbo Electronics and Emax are both expecting ‘double digit’ growth in sales over last year, with the latter confirming a growth of nearly 40 per cent if targets are met.

Freebie frenzy

Historically, GITEX Shopper’s USP has been its killer bundle offers that pile up free gifts for consumers with practically every purchase made.

Vishesh Bhatia, CEO Jumbo Electronics said: “This year, we alone are giving Dh7m worth of freebies. We are just telling people to come and buy in a freebie frenzy.