Emirates is world's most valuable airline: Brand value @ Dh24.22bn

An Emirates A380 at Concourse A at Dubai International Airport (Supplied)

Dubai's Emirates airline has reached the top 200 of the world’s biggest brands for the first time, according to the 2015 Brand Finance Global 500 report.

For the fourth consecutive year, Emirates has steadily climbed the table of the Top 500 most valuable brands in the world. Now sitting at #196, an increase of 38 spots in just 12 months, the airline attributes its success to a strong commitment to product and service excellence, as well as investments in its brand.

Emirates’ estimated brand value has grown more than 21% from $5.48 billion (Dh20.11 billion) to $6.6 billion (Dh24.22 billion).

The airline also retains its long standing position as the most valuable brand in the Middle East, and the most valuable airline brand.