The boom days are back for Dubai hotels, a majority of which are running at
occupancy levels comparable to 2008, and this is likely to continue, according
to Peter Goddard, Managing Director of TRI Hospitality Consulting.
"The upper four-star, five-star and luxury hotels are likely to witness a
5-10 per cent increase in average daily rates (ADRs) in 2012, with rates at the
mid-market hotels remaining static," Goddard said.
Global consulting firm Ernst & Young (E&Y) also expects ADR growth to
hover around the five per cent mark for the year.
"Dubai is witnessing a growth in leisure demand. The political instability in
some markets across the region such as Egypt and Syria has forced an upward
growth in leisure demand in Dubai," says Yousuf Wahbah, Mena head of Transaction
Real Estate at E&Y.
Full occupancy
Typically, it is the MICE (meetings, incentives, conferences, and
exhibitions) market that pushes room rates up in the city's hotels, as it works
for most hotels around the world.
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