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Monday, 5 August 2013

Subaru Emirates apologies over ‘sexist’ Facebook post

2013
The local branch of carmaker Subaru has tendered an apology to “women around the world” after an ‘offensive’ Facebook post caused uproar across media platforms.
The post, which has been deleted from its Facebook page, commented on a tragic accident that occurred over the weekend on Sheikh Zayed Road, calling the incident a case of a ‘Women driver at it again’ [sic], with a tirade against female drivers that triggered a backlash from readers calling the post “sexist” and “shameful”.
A family of four perished in the crash, when a female driver stopped her car in the middle of the busy highway when her car suffered a flat tyre.
The post, which wound its way on the Subaru Emirates official page, stated: ‘Women driver at it again… An entire family has perished as a result of a grave mistake by a lady driver on SZR this weekend.

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